The poinsettia plant

When it comes to marketing, branding and advertising, making the most out of Christmas is a must. Not only is it a natural tie in to the mad shopping frenzy that takes place during this time of year, but it’s also a great way to promote your business. And when it comes to this Yuletide occasion nothing says Christmas like a good old poinsettia. Here are some interesting facts about the poinsettia that you may not know about:

Folklore has it, a poor peasant girl in Mexico wanted to bring a gift to honour Baby Jesus. Being poor, she had nothing to give. As she traveled to her village for Mass on Christmas Eve, she gathered weeds from the roadside. Her findings blossomed into a beautiful bouquet of red flowers. These flowers came to be known as “flores de noche Buena” – flowers of the holy night.

The Origin of the Name

The poinsettia plant was named after Joel R. Poinsett, who popularized the plant in North America. Joel R. Poinsett was the first American ambassador to Mexico in the late 1820’s. “Cuetlaxochit” was what the ancient Aztecs called this native plant of Mexico.

And too all of our poinsettia loving friends, whether they be in Mexico or any other country that celebrates Christmas, we wish you and your families all the best during the holiday season.